Customer Mosaic Ecommerce Business Analytics Platform
An enterprise analytics platform designed to transform complex ecommerce data into actionable business insights through intuitive and decision-focused dashboards.
Project Overview
As a Senior UI/UX Designer, I led the UX design for Customer Mosaic, an enterprise ecommerce analytics platform developed for CDW Corporation. The platform was built to help business and sales teams analyze large-scale ecommerce data through simplified, insight-driven dashboards focused on revenue growth, customer behavior, and operational performance.
I closely collaborated with stakeholders across business, sales, data science, and Power BI teams to translate complex datasets into intuitive visual experiences that supported faster and more confident decision-making. By improving data accessibility, workflow clarity, and dashboard usability, the platform contributed to 3.5x faster business decisions, a 30% increase in conversion rates, and significant improvements in operational efficiency through data-driven UX strategies.
